diff --git a/backend/contributions/views.py b/backend/contributions/views.py
index f8573bd0..1084db16 100644
--- a/backend/contributions/views.py
+++ b/backend/contributions/views.py
@@ -2066,9 +2066,15 @@ class FeaturedContentViewSet(viewsets.ReadOnlyModelViewSet):
     pagination_class = None
 
     def get_queryset(self):
-        queryset = FeaturedContent.objects.filter(status='active').select_related(
+        include_inactive = (
+            self.request.query_params.get('include_inactive', '').lower()
+            in ('1', 'true', 'yes')
+        )
+        queryset = FeaturedContent.objects.select_related(
             'user', 'contribution', 'contribution__contribution_type'
         ).order_by('order', '-created_at')
+        if not include_inactive:
+            queryset = queryset.filter(status='active')
         content_type = self.request.query_params.get('type')
         if content_type:
             queryset = queryset.filter(content_type=content_type)
diff --git a/backend/gen_tv/admin.py b/backend/gen_tv/admin.py
index 3a330bfe..0258df6e 100644
--- a/backend/gen_tv/admin.py
+++ b/backend/gen_tv/admin.py
@@ -1,10 +1,19 @@
 from django.contrib import admin
 
+from utils.admin_mixins import CloudinaryUploadMixin
+
 from .models import Stream
 
 
 @admin.register(Stream)
-class StreamAdmin(admin.ModelAdmin):
+class StreamAdmin(CloudinaryUploadMixin, admin.ModelAdmin):
+    cloudinary_upload_fields = {
+        'image_url': {
+            'public_id_field': 'image_public_id',
+            'folder': 'tally/gen-tv',
+        },
+    }
+
     list_display = (
         'title',
         'category',
@@ -18,7 +27,7 @@ class StreamAdmin(admin.ModelAdmin):
     search_fields = ('title', 'description')
     prepopulated_fields = {'slug': ('title',)}
     date_hierarchy = 'starts_at'
-    readonly_fields = ('created_at', 'updated_at')
+    readonly_fields = ('created_at', 'updated_at', 'image_public_id')
     fieldsets = (
         (None, {
             'fields': ('title', 'slug', 'description', 'is_active'),
@@ -28,6 +37,7 @@ class StreamAdmin(admin.ModelAdmin):
         }),
         ('Media', {
             'fields': ('url', 'image_url'),
+            'description': 'Upload a cover image directly or paste a Cloudinary URL.',
         }),
         ('Timestamps', {
             'fields': ('created_at', 'updated_at'),
diff --git a/backend/gen_tv/migrations/0004_stream_image_public_id_alter_stream_image_url.py b/backend/gen_tv/migrations/0004_stream_image_public_id_alter_stream_image_url.py
new file mode 100644
index 00000000..6ee0828e
--- /dev/null
+++ b/backend/gen_tv/migrations/0004_stream_image_public_id_alter_stream_image_url.py
@@ -0,0 +1,23 @@
+# Generated by Django 6.0.5 on 2026-05-15 11:41
+
+from django.db import migrations, models
+
+
+class Migration(migrations.Migration):
+
+    dependencies = [
+        ('gen_tv', '0003_upsert_fud_markets_stream'),
+    ]
+
+    operations = [
+        migrations.AddField(
+            model_name='stream',
+            name='image_public_id',
+            field=models.CharField(blank=True, help_text='Cloudinary public ID for thumbnail / cover image.', max_length=255),
+        ),
+        migrations.AlterField(
+            model_name='stream',
+            name='image_url',
+            field=models.URLField(blank=True, help_text='Cloudinary URL for thumbnail / cover image.', max_length=500),
+        ),
+    ]
diff --git a/backend/gen_tv/models.py b/backend/gen_tv/models.py
index f7c18812..124d104c 100644
--- a/backend/gen_tv/models.py
+++ b/backend/gen_tv/models.py
@@ -26,7 +26,12 @@ class Category(models.TextChoices):
     image_url = models.URLField(
         max_length=500,
         blank=True,
-        help_text="Thumbnail / cover image URL.",
+        help_text="Cloudinary URL for thumbnail / cover image.",
+    )
+    image_public_id = models.CharField(
+        max_length=255,
+        blank=True,
+        help_text="Cloudinary public ID for thumbnail / cover image.",
     )
     starts_at = models.DateTimeField(
         help_text="Scheduled start time (used for sorting and status).",
diff --git a/backend/partners/admin.py b/backend/partners/admin.py
index 66cec71b..6e2b16e4 100644
--- a/backend/partners/admin.py
+++ b/backend/partners/admin.py
@@ -1,10 +1,19 @@
 from django.contrib import admin
 
+from utils.admin_mixins import CloudinaryUploadMixin
+
 from .models import Partner
 
 
 @admin.register(Partner)
-class PartnerAdmin(admin.ModelAdmin):
+class PartnerAdmin(CloudinaryUploadMixin, admin.ModelAdmin):
+    cloudinary_upload_fields = {
+        'logo_url': {
+            'public_id_field': 'logo_public_id',
+            'folder': 'tally/partners',
+        },
+    }
+
     list_display = (
         'name',
         'display_order',
@@ -16,13 +25,14 @@ class PartnerAdmin(admin.ModelAdmin):
     list_filter = ('is_active',)
     search_fields = ('name', 'description')
     prepopulated_fields = {'slug': ('name',)}
-    readonly_fields = ('created_at', 'updated_at')
+    readonly_fields = ('created_at', 'updated_at', 'logo_public_id')
     fieldsets = (
         (None, {
             'fields': ('name', 'slug', 'description', 'is_active'),
         }),
         ('URLs', {
             'fields': ('logo_url', 'website_url', 'url'),
+            'description': 'Upload a logo directly or paste a Cloudinary URL.',
         }),
         ('Display', {
             'fields': ('display_order',),
diff --git a/backend/partners/migrations/0002_partner_logo_public_id_alter_partner_logo_url.py b/backend/partners/migrations/0002_partner_logo_public_id_alter_partner_logo_url.py
new file mode 100644
index 00000000..c5937be2
--- /dev/null
+++ b/backend/partners/migrations/0002_partner_logo_public_id_alter_partner_logo_url.py
@@ -0,0 +1,23 @@
+# Generated by Django 6.0.5 on 2026-05-15 11:41
+
+from django.db import migrations, models
+
+
+class Migration(migrations.Migration):
+
+    dependencies = [
+        ('partners', '0001_initial'),
+    ]
+
+    operations = [
+        migrations.AddField(
+            model_name='partner',
+            name='logo_public_id',
+            field=models.CharField(blank=True, help_text='Cloudinary public ID for partner logo.', max_length=255),
+        ),
+        migrations.AlterField(
+            model_name='partner',
+            name='logo_url',
+            field=models.URLField(blank=True, help_text='Cloudinary URL for partner logo.', max_length=500),
+        ),
+    ]
diff --git a/backend/partners/models.py b/backend/partners/models.py
index f828f67d..a95c40c7 100644
--- a/backend/partners/models.py
+++ b/backend/partners/models.py
@@ -9,7 +9,8 @@ class Partner(BaseModel):
     name = models.CharField(max_length=200)
     slug = models.SlugField(max_length=200, unique=True)
     description = models.TextField(blank=True)
-    logo_url = models.URLField(max_length=500, blank=True)
+    logo_url = models.URLField(max_length=500, blank=True, help_text="Cloudinary URL for partner logo.")
+    logo_public_id = models.CharField(max_length=255, blank=True, help_text="Cloudinary public ID for partner logo.")
     website_url = models.URLField(
         max_length=500,
         help_text="Official website (primary redirect target).",
diff --git a/frontend/src/routes/GenNews.svelte b/frontend/src/routes/GenNews.svelte
index d4309074..f6c7d399 100644
--- a/frontend/src/routes/GenNews.svelte
+++ b/frontend/src/routes/GenNews.svelte
@@ -134,7 +134,7 @@
 
   onMount(async () => {
     try {
-      const heroRes = await featuredAPI.getHero();
+      const heroRes = await featuredAPI.getFeatured({ type: 'hero', include_inactive: true });
       const fetchedAnnouncements = dedupeById(
         asArray(heroRes.data).map((item) => normalizeAnnouncement(item, 'hero'))
       );
diff --git a/package-lock.json b/package-lock.json
index dda598e8..d4fb4052 100644
--- a/package-lock.json
+++ b/package-lock.json
@@ -1,5 +1,5 @@
 {
-  "name": "irvine",
+  "name": "andorra",
   "lockfileVersion": 3,
   "requires": true,
   "packages": {